Senior management involved in all aspects of a project to provide recommendations and review results.   Ongoing supervisor monitoring during interviews—Each interviewer is monitored and critiqued on every study   Validation of completed interviews – M&RR validates surveys two different ways:   On-line validation of entire surveys during monitoring    Calling up to 15% of respondents back to verify responses to key questions   Low interviewer-to-supervisor staff ratio—One supervisor for every seven interviewers   Special cross-tabulation tables uncover inconsistent answers from respondents